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The publication your customers have always wanted! Greetings and welcome to The Coastal Passage, the fastest growing marine publication in Australia. TCP has a very casual appearance because that is what the readers want and so that's what TCP provides. TCP is printed bi-monthly and distributed to boat owners and operators through sailing clubs, marina and harbour offices and chandleries. Print run is 10,000 and each distribution point is monitored to insure every copy is picked up. TCP NEVER ships unsolicited papers anywhere! We estimate over half of other FREE publications are discarded as unwanted as they arrived unsolicited and/or oversupplied. We only go where we are welcomed and thats a lot of places!
Who reads The Coastal Passage? The real boaties, the ones who actually USE your products are our readers. TCP is read from cover to cover, saved and traded. Our coverage of issues affecting boaties leads the rest. Articles on surveillance and marine sewerage laws, for example, have positioned TCP as the proponent and representative of boaties. We reach many readers that have given up on other publications that they feel have lost their relevance. Where would you prefer your ad to go? A newsagent in "Woop Woop," or the marina?
Advertising value! Compare our advertising rates per circulation with any other marine publication. Compare placement value! Every page in TCP is great. Content and advertising are kept in a balance that insures every page is attractive. TCP represents the marine community with support from the marine industry.
And more!! TCP is one of the fastest growing web based publications in the world! www.thecoastalpassage.com has become a source for news of events and entertainment for boaties world wide. The big draw is the catalogue of editions free to download from the site with no registration, cookies or anything. It's just plain free. TCP's are downloaded as PDF files complete including ads from regulal accounts. Though most copies downloaded stay in Australia, many others are going to the US, UK, NZ and all over the world. Cruising boaties are embracing the use of computers at a rate greater than the general public which may explain the spectacular rate of increase in downloads in just a few months. This could be a spectacular distribution in near future. But for now…. This is a free service subject to modification as the publication grows.
Don't delay!! Get in early, get in cheap! TCP ad rates are subsidised by the publisher to allow the industry to get to know us. As rates gradually increase to appropriate levels, your rate is frozen to when you begin regular advertising. You will be immune to most increases as long as you stay in! TCP does not use contracts. Don't need to! If it doesn't work for you we won't hold you.
Please contact TCP for your current rate and to check for specials. Phone (07) 4125 7328